Dashboard Branding

Customize Mautic with your logo, colors, and theme for a professional or white-label experience.

What is dashboard branding?

ServicePlus lets you customize the look and feel of your Mautic dashboard — replacing the default Mautic branding with your own logo, colors, and theme. This is especially valuable for agencies delivering the stack to clients under their own brand.

What you can customize

  • Logo — upload your business logo to appear in the dashboard header
  • Primary color — change the dashboard accent color to match your brand
  • Theme — the default theme is a clean, blank canvas that inherits your color and logo
  • Landing page templates — Mautic's landing page builder uses your branding by default
  • Email templates — email footers and headers can use your logo and brand colors

How to customize

Upload your logo

  1. Log in to Mautic
  2. Go to the top-right menu → Settings
  3. Navigate to System Settings
  4. Upload your logo under the branding section

Change the primary color

The primary brand color is set during sp setup. To change it after setup, contact support via the support form with your desired hex color code.

White-label for agencies

If you are an agency delivering ServicePlus to clients, you can present the Mautic dashboard entirely under your own branding. The client sees your logo, your colors, and your domain — with no ServicePlus or Mautic branding in the user interface.

White-labeling the public-facing landing pages and email templates is done through Mautic's built-in theme editor. The "blank" theme pre-installed by ServicePlus is the starting point — fully editable without any coding knowledge.

AI-assisted landing pages

ServicePlus includes a starter landing page HTML template in the plugin bundle. You can describe your business to ChatGPT or Claude, paste in the template, and get a customized landing page ready to upload to Mautic's landing page builder — no coding required.